14 Class THU OCT 20
Wake Up
Visual Rhetoric Unit
Visual Analysis of One Second of Video
Visual Analysis of a Complete Argument
- A Sample Analysis: Thai Life Insurance
- Here we examine just 10 seconds of a 2-minute long-form commercial produced by the Thai Life Insurance company to promote the universal human good of doing small selfless gestures for others. How in the world is that supposed to sell life insurance?
Advanced Advice for your Visual Rhetoric Rewrite
- You won’t need this yet, but when you’re ready to revise your Visual Rhetoric argument, you may benefit from reviewing feedback I have offered to students in earlier semesters.
- Link to Revision Advice for Visual Rhetoric
Housekeeping
- Starfish Reporting System
- Early Alerts from Professors to students struggling with attendance or assignments
- Deadline FRI OCT 21
- Notes on Daily Agendas
- Meeting Deadlines
Task
- Portfolio Assignment: Visual Rhetoric/Rewrite
- DUE THU OCT 27 (11:59pm WED OCT 26)
alwaystired247
AnonymousStudent
azntaco
beforeverge
BigBabyBaller
bitagaming
breakingbad1820
Caravan
cinderella1013
davidbdale
Yankeelover18
fatboy489zt
giantsfan224
glacierfreeze21
gobirds17
green0728
gymrat230
Gir
jerseymikes1106
jesusisking1738
jetsfan806
Kenneth Alex Krug
manipulator66
mercythyhealer14
McCormick Karner
mochaatrain
oni
powerranger
peanut2348
pinkcottoncandy4
princess01430
redbird1123
rubes1256
shxrkbait
sillyinternetperson
soulpond47240
spatel8267
stingingcrib5
tacotyphoon
thepersonindisguise
usmnt23
worldofjuice999
xephos1
Counterintuitive Fall 2022 
My Notes:
Illusion/Argument; Come up with the term that is worth a thousand words. Illusion is about perspective. The skull painting blew my mind to be honest, the video shows how it would look as someone coming downstairs to see it. Although it just looks weird just standing in front of it.
Ransom Note Riddle; a good argument includes bold clear premises (thesis or hypothesis), step by step logical proof, specific details to emphasize and illustrate the reading. Both are interesting ransom notes, the first is very mysterious and has different riddle clues, while the second one is very clear with what the situation is and what is expected from Mrs. Robinson.
Visual Rhetoric Unit; Will begin after spring break. Watch video with the sound off so the viewer is not influenced by the speech, but more by interpretation of the visuals. There is so much to interpret just in one picture of a scene.
For Definition Argument, make sure to make two identical posts, one original and one titled rewrite that you can revise, the other will stay the original.
Excellent.
3/3
The answer to what your defining is not always the obvious choice
You want to offer a privileged perspective to readers
Something they may not see right away but can not unsee after
A good argument takes readers through step by step of reasonable claims
Enough specific details to emphasize the reasoning
No writer who has the power and ability to make a strong argument, will have an accidental word
Reader presumes everything is deliberate
Job is to help reader visualize what author is thinking
You have a way of getting the essence said, GB. I hope you understand that means you have an obligation to pack a lot of good ideas into your 1000 words. 🙂
3/3
A good argument has a bold and clear premise or hypothesis.
Step by step logical proof.
And specific details to emphasize and illustrate the reasoning.
Visual analysis provided examples that a lot of can be determined from a little amount of text, or video in this case.
A good writer can fit 1,000 words of text into 500 if possible.
Definition argument should be placed into the definition argument category and the rewrite category.
This shows improvement in your writing for the end of the year portfolio.
If you want early feedback, you can post the argument today.
Definition argument due Wednesday.
You bet.
3/3
– if using words like fair, important, and other adjectives BE SURE TO DEFINE EXACTLY WHAT CONSTITUTES THAT DEFINITION
– The answer to what you define isn’t always your obvious choice
– your given perspective can be warped by the elements of your carpentered environment
– offer a privileged perspective from your work
– clear situational claim and less muddling gets your point across
– ambiguity is not our friend
– be straight forward
– visual rhetoric and using it in our arguments is key to portraying what we see to the reader
– brevity forces someone to give/make conclusions
I doubt there would be much reason to define the term “important,” but it’s not impossible. I think my use of the term “privileged perspective” was accidental, but I’m seeing it in a lot of Notes today. It does work beautifully to sum up what we try to share when we argue a counterintuitive hypothesis.
3/3
Notes – Blue
-A lot can change depending on a specific perspective.
-You want to visualize things that aren’t rectangles into things that are, because we live in a carpentered world.
-Carpentry is based upon rectangles.
-“Privileged Perspective”
-A good argument contains a clear thesis, proof, and details.
-It is easy to fall into the trap that your reader will automatically understand what you are talking about.
-The second ransom letter was a lot clearer in its intentions. Looking at the first letter, I wouldn’t take it seriously because it was so vague.
-Using only frames of a 30 second video, can you describe the plot and message?
-It is important to analyze every detail, because every single thing in the video was placed there for a reason by it’s creator.
-You relate to videos made by amateurs more, which is why some creators of advertisements make their videos look way less professional.
-You give details to force a gut reaction, making the viewer reach a conclusion about what they are seeing.
-Visual cues such as an empty wallet helps us visualize and understand that someone does not have any money.
I like Notes that a full of specific details.
4/3
The answer what you are defining is not the best choice because when you are doing the definition claim you are trying to make it more simple for the reader to get what you claim is. The definition that you may think is the best may not be what you think will benefit you when are putting in your writing.
The term that makes up at least 100 words makes it easier for the reader to get a better understanding. An example is living in a “carpentered environment”.
A good argument has a strong and demanding hypothesis that comes with good claims that come along with it. The way that you will support your claims is with sources that help with proving your hypothesis.
Visual rhetoric is an example of what you should be thinking about when writing your essay where you can visualize what is occurring. This is what you should be thinking about where you give details in every sentence throughout so that the reader gets a better understanding.
When submitting the essay that is due by Wednesday you will have to submit two copies one that says definition and the other with definition rewrite.
It happens sometimes that I completely can’t understand your Notes, NJ.
Really confused about that one.
3/3
Come up with a term you can define in 100 words. This makes it very easy for you to elaborate and gives your audience a clear understanding of the point you are trying to get across.
A good argument has a bold and clear hypothesis/thesis.
You need logical proof in a step by step formation.
You also need details to prove and emphasize your reasoning.
Be bold and almost aggressive in the claims you are making.
Visual rhetoric: ability to read verbal arguments critically and demonstrate your ability to think visually, by describing whatever video you have seen clear enough, so that your audience does not need to watch it, but has a clear idea of what the video’s meaning conveyed.
Ad Council “Now” video:
-make a large amount of initial observations of RELEVANT information…for example, the color of the coaches jacket is irrelevant, as well as, the type of glove on the table. However, the setting, the scene, teammates surrounding the coach and player, the things on the table, etc.
Our job while watching the video is to give as much detail so that when we draw conclusions, they understand where we are getting the ideas from.
It shows what life is all about and how much money can provide to those who need it.
Not quite what I meant, Coffee. I guess I wasn’t clear. What I meant was “Come up with a term that is WORTH 100 words.” Let’s say you’re writing about sports equipment through the ages, and you want to indicate that some players or teams routinely perform better because they can afford more technologically-advance equipment. You might refer to this as the “Equipment Privilege.” Or, say you’re comparing equipment from a generation ago to today’s gear; you might refer to what’s happened in 20 years as “Performance Inflation.” Once you settle on terms that communicate A WHOLE LOT in just two words, your reader is MUCH CLOSER to understanding your argument. Does that help?
3/3
The illusion only some people can see is a window that is demented with line going both ways on both sides. You make it very easy for your classmates to figure out that it is very demented shape rotation.
A good argument would be Step-by-Step Logical “Proof”, and Specific Details to emphasize and illustrate the reasoning. Bold Clear Premise which is the Thesis and the Hypothesis. Yeah, that’s a horrible Ransom Note. And it would make a horrible argument of any sort. It has no clear premise, follows no logic, is so short on details it does not clearly communicate the consequences.
This is more like it, a clear thesis which would be a Proposal Argument: deliver money or lose your husband, it would be full of specific details and bold claims. Analyzing a visual argument from film or video, you are describing the images to a reader who can’t see what you’re describing. We may understand the creator’s intentions and the complexities of the narrative.
It’s also a responsibility to indicate whether the technique with the rhetorical part of the visual argument is effective or not. The others inject extraneous and potentially confusing notes of sensuality or degradation. It makes its purpose known and identifies the consequences for failure to follow its excellent advice. The text was so short on details it does not clearly communicate the consequences of following or failing to follow instructions.
Both teams should have a chance to touch the ball in the final period because if they do, we can see if one team scores we can see if they can comeback. If a team managed to hold the ball for 14:00 out of 15:00 in the fourth quarter, it would be considered unfair because the opposing team didn’t have a chance and because the other team couldn’t stop the other team. A team that had performed so dismally in the fourth quarter to be entitled to a possession in the overtime because they should have a chance to either tie the game or win the game.
You and I have VERY DIFFERENT definitions of fair, Bubba.
If the game ended at Regulation after this very unusual 4th Quarter, I would consider it IN NO WAY unfair. Those teams had equal chances, and one just sucked.
3/3
COMP II Notes – 3.7.22
Illusions:
1st one = trippyyy; I still kind of don’t understand the way it works; the objects looked like they went through the window 😳
Painting —> about perspective; changed perspectives to see the skull
Forced/tricked our POV
Ransom Notes:
Reviewed some arguments
First one was…interesting; Mrs. Robinson is probably still sitting there not knowing what to do
Second/Revised one had the better argument.
Was clear, concise, and had details
Visual Rhetoric:
What is the video communicating?
Creative choices = intentional
During the first few seconds of the video I just thought about the man and boy(s).
Mood of the video changed within seconds.
Video is actually about abuse
Good guy doesn’t do good…
Describe well; reader/audience doesn’t get to see what you see
Making assumptions on what you first see…
Reminders:
Definition/Categorical Argument*
Submit an original and rewrite version
Your job will be NOT JUST to describe the two moods of a video like the Jersey Diner example, but to evaluate the Rhetorical effectiveness of putting the pieces together the way the video creators did.
3/3
We see the right angles of a room that are not there, we see something that is not a rectangle, and we try and convince ourselves that we are in a carpentered enviornment
carpentered – rectangular
you want to give your readers something that after they see, it is hard to miss
wherever a painting is presented, it must be drawn to scale so it looks “normal” to those who view it
A Good argument
– bold and clear premise
– straightforward
– don’t win an argument by hinting
-step by step logical proof
-specific details to emphasize and illustrate the reasoning
Visual rhetoric Unit- designed to demonstrate your ability to receive information visually in addition to your ability to read verbal arguments critically.
– being able to watch a video and describe it so well that your reader is able to visualize the video without seeing it
The reader doesn’t watch the video, you do. Help the reader visualize with as much detail
Good.
3/3
ames window: If the room hypothesis was true, wouldn’t that mean that young children wouldn’t be as susceptible to the illusion? Or maybe that people that are members of communities that live in huts or non rectangular rooms would be able to see the window spin?
-lol you answered my question a few minutes after I wrote this
-come up with your own term that’s “worth a thousand words”
A good argument contains:
a bold and clear premise
step by step logical “proof”
specific details to emphasize and illustrate the reasoning
The first ransom note looks like a paper when the minimum is 1000 words and you have 950 so you have to extend some sentences haha
Always entertaining, Pluto! 🙂
3/3
“NFL overtime rules are unfair,” What is fair? Why is the other team entitled to overtime? Why do we owe them another chance?
Illusion: We’re so devoted to seeing rectangles because we live in a carpentered environment (worth 100 words). We rarely see rectangles straight on, we always see them from angles where we have to “talk ourselves into” seeing them as rectangles.
Ambiguity is not our friend when trying to persuade. We must be as straightforward as possible.
Visual Rhetoric: Clearly communicate what the viewer would see. What are your go-to conclusions?
In a 30-second video, we operate at the level of stereotype. Whatever conclusion springs to mind as we watch the visuals is the one the video creators were going for. Otherwise, there’s no time to undo those first impressions. UNLESS . . . the whole point of a video is to UPEND our stereotypes.
3/3
Wake Up
Most people cannot point out the illusion being that they are so accustomed to living in a carpentered environment.
While writing your white paper, avoid writing in a carpentered environment.
Find a definition that is 100 words.
Ransom Note
The first ransom note exhibits writing that is vague and unclear. Whereas the second note shows a bold and clear piece of writing.
The same should apply to your essay. Moreover, communicate clearly and boldly when writing.
Visual Rhetoric Unit
From the first second of the video, one can tell a lot about the people in the video, the setting, and the actions taking place.
Visual Rhetoric is something that should be implemented within your writing as it allows the reader to gain a deeper understanding of the message that is trying to be conveyed.
Nice work, Spy.
3/3
03/07/2022
Illusions are our form of perspective. When we live in rooms that have right angles we talk ourselves into the right angles that are not even there. Carpentered Environments which is a turn that is worth almost one hundred words.
My writing should include a bold hypothesis that is given enough details of reasoning for an argument.
The Visual Rhetoric assignment is looking at visuals and writing about them. Watch the video with the sound off and just pay attention to the things on the screen. What the reader could see and the argument value of choice they made when making the video. The video should be about 30 seconds.
Visual analysis oof “NOW”
The boy sitting down in a diner and they look like a coach since he has something on his neck and the boy seems to have a jersey on and a baseball glove nearby. The boy is looking down and seems upset or uncomfortable. The diner is attached to a bowling alley. A shot that might resemble the past and it seems less professional. The way the videographer moves the camera seems more personal. The coach seems like a good guy since he takes his team out if they win or lose. We are behind the counter. The way the coach is pointing indicates that he wants his kid’s attention as well as the viewer’s. All of the characters are looking away and the background characters are getting into better focus. The coach seems to rig the kid who is happy on the left on his head which can show that he is his father. The boy starts having attention somewhere else and changes his facial feature to sadness.
Definition argument should include a Title, Informal In-Text Citation, and references. Make 2 copies of the essay one normally and one rewrite that is exactly the same. For the rewrite, you can put the feedback option.
Yep.
3/3
3/7/22 44Elk In-Class Notes
To begin class, we looked at an interesting illusion “that only some people can see.” The reason why humans (me included) are so invested into the illusion is because of the common human psychological commonality of seeing rectangles and right angles in our “carpentered” environment. At first, I believed that I saw right through the illusion; that it’s just a spinning piece of paper. It is just that, but when we placed a rubik’s cube on it and a ruler through it, it looks really really weird. As it turns out, people that live in these square environments see the illusion as if it’s oscillating, rather than rotating. The opposite is true for those that live in “mostly circular” environments. We looked at some similar examples in history. Distorted paintings that only give a clear image through a correct or “privileged” perspective, and more.
Next, we looked at a “good argument” through a ransom riddle. We defined a good argument as having a bold and clear premise, step by step logical “proof”, and specific details to emphasize and illustrate the reasoning. We looked at a bad ransom note with ambiguous text and a revised one that outright stated what’s going on. The second one is much better for constructing an argument.
Next, we looked at visual rhetoric. I learned that a good writer is in command of his paper; that no word is accidental. It’s up to him/her to frame it successfully. We looked at the first frame of a 30 second ad video and overanalyzed it to determine everything that’s going on. Mr. Hodges led on that every aspect of the video; from the cinematography to the clothing choices to the amateurish nature of the video, is intentional from this filmmaker with an unlimited budget.
We finished class by taking a look at an ad to sell insurance.
That Rubik’s Cube is made of ether.
3/3
Notes
Wake up
The window shows an illusion , and the video goes into more of the depth of illusion in real life. Shows how a room that shows big and small people, and how it works.
Writing tip: how to write a ransom note
You need to have a clear objective when writing a ransom note.
Visual Rhetoric Now
The “good” man in the story is showing his son in the abuse that they just witnessed is to not intervene which is wrong
Task
How can we tell that this man has no money
As you’re describing your videos, your job is to help us visualize whatever you are seeing with as much detail so that when you state your conclusion the reader understands.
A little weak today, f0restrun.
2/3
We started with the window illusion, to me I could never break the illusion no matter what. Even with the rubix cube and the ruler attached to the window to prove it was moving in a circle, I still just saw it moving back and forth. It is fascinating how we convince ourselves of these illusions and they are so hard to break.
come up with a word worth a thousand words: for definition/categorical argument.
Offer a privilege perspective: something they can not initially see or come to terms with, but then after an explanation can understand.
Then we ask about what makes a good, strong argument. First a bold and clear hypothesis is needed. Then step by step evidence that is logical, then specific details to emphasize and illustrate that said reasoning. In the first example of an effective proposal argument it was a very awful argument, it had no structure and a lack for better words a mess. There was no logic and it was not straightforward. But the second example is a much better argument. It is strong and straight to the point. And also provided consequences for failure of the instructions. In the visual rhetoric unit we will be completing an assignment of describing a video in extreme detail, so that if someone was to read it they would be able picture it. So it is extremely important to describe what is being conveyed including fine details. When viewing the Ad council commercial in class, we were able to stop it within the first second and find many details to understand the commercial we were about to view. We mentioned the “go-to conclusions” which can be made in the 30 second video, in order for the viewer to come to conclusions. Also within these videos we have muted the sound.
Regarding “go-to conclusions,” Reeses, in a 30-second video, we operate at the level of stereotype. Whatever conclusion springs to mind as we watch the visuals is the one the video creators were going for. Otherwise, there’s no time to undo those first impressions. UNLESS . . . the whole point of a video is to UPEND our stereotypes.
3/3
– In the 30 second ad, there were a lot of things to break down in just the first scene. My initial thoughts were that the older man had a whistle and the kid has a trophy around his neck. He seems slightly upset as he is looking down and the coach seems like he is trying to cheer him up. As we discussed with the class, I noticed other details in the ad such as the baseball mitt on the table, how it may be a diner based on the coffee station, and that it is attached to the bowling alley. Seems like an older video based off the camera quality and filming style. This amatuer filming style may have been done purposefully in order to make the video seem more genuine instead of acting. In less than a second, based off just one/two frames, we were able to gather a lot of information on what is going on in the scene. It reminds me of the saying “a picture speaks a thousand words.” Nothing in ads is accidental because there are many subtle things that tries to change our attention to certain things.
– While analyzing the pictures of the ad each picture gave us new information on what was going on. When they showed the cardboard with no one sitting next to the mom, I did not expect there to be a little girl. I like the trailer because of its creativity, and I didn’t realize that the guy died and the money he had was allowing someone else to live. While innovative, that idea is tough to see unless you are paying really close attention.
Well, no, NF, I don’t mean “the guy” literally died. I mean he was put into the ad to be a Father Stand-in. While they’re alive, working dads are supposed to make periodic premium payments to an insurance policy so that, in the event of their death, Mom and Daughter won’t have to beg to survive. See what I mean?
3/3
Notes:
– Use your writing to change people’s perception of your topic.
– For the Visual Rhetoric Analysis, view the video as a cartoon. It will help to really observe the fine details of the character’s appearance, clothes, and actions, as well as the setting. Draw conclusions and explain how they connect based on the images.
– It’s due next Thursday the 27th. Choose a second, or a few seconds, from an Ad Council video, and watch without sound.
– The Visual argument connects to writing a research paper. A reader doesn’t know what’s going on unless you tell them.
– Explain how you know something when making claims.
OK.
Don’t “choose a second” or a few seconds. Carefully describe all 30 seconds.
2/4
– We live in a “carpentered environment.” It is a great way to simplify, but elegantly get across your definition argument. This was used in the rectangle window illusion to explain why only some can see the illusion.
– As the author we make no mistakes in putting things into our work. We intend to put everything how we think it is supposed to be seen.
– When doing a visual analysis, every second has significance and it is important to realize the choices that the director is trying to display to the audience.
– Make sure that we use “words” that carry rhetorical weight. Tiny claims that are “heavy” are very significant as they can shorten an argument.
– Make sure that for visual analysis assignment, the images are described in sufficient detail, creating a scene the reader can visualize easily in their head.
-“his empty out-turned pockets tells us that he has no cash.”
– The short hand requires that you use something that communicates to our bias.
Nice little summaries there, GiantsFan.
4/4
Wake Up
The Window isn’t a rectangle, it’s a trapezoid
We’re all use to living in rectangles
We are surrounded by 90 degree angles
We live in a carpentered environment
We persist in seeing a rectangle so we assume that both sides are the same and that just the near side is bigger from our point of view
It all depends on perspective
Visual Rhetoric Unit
Visual Analysis of One Second of Video
The video is made to look more natural or “accidental”
All of our attention is drawn to the front three people because of their movements
We get manipulated because the artist knows exactly what to show us so we can draw the conclusions that the artist wants us to
One picture is worth a thousand words
Visual/Rhetoric Assignment
Make sure to put a link to the video
Describe the images in sufficient detail that readers can visualize the scene
Don’t indicate the sound that are being heard
Do not forget the rhetoric half of the Visual Rhetoric assignment
Make sure to use at least a 30 second video
Visual Analysis of a Complete Argument
Your reader doesn’t get to watch the video so you have to be as descriptive as possible
Out turned pockets and an empty wallet tell you the person has no cash
You’ll need to gauge how effectively the intended messages are delivered
The man may be a student because he is wearing a backpack
He is definitely outdoors in a city environment
Speakers go into italics when someone is off screen
Do not forget the rhetoric half of the Visual Rhetoric assignment
—Good Note!
Make sure to use at least a 30 second video
—As close to 30 exactly as possible, not “at least.” 60 seconds is too long.
4/4
-If we could categorize our topic into two words, then use the 998 words for something else.
-In our research we want to make big look small and small look big, to make the reader realize that their perception was not as it seems.
-We have to tell the reader how we come to our conclusions and how we interpret the situation.
-Our small claims are heavily weighted.
-The visual analysis is like a deconstruction of the 30-second video. Explaining why everything is the way it is. The director can do anything with the video: clothes, video quality, objects, and setting. Everything is staged and we have to decode what message is being portrayed. Is the director getting his point across?
-Have the visual analysis set up to that the professor can follow with the video. Set up the timeline.
-The professor reads the analysis first, so try and describe it to that there are no surprises that pop up in the video.
-Don’t listen to the sound, as tempting as it may seem, don’t turn the sound on.
-The visual rhetoric is the WHY in the video.
-Visual rhetoric assignment is not a one-and-done writing assignment.
-find a video that interests you in the visual rhetoric assignment
-As long as details are relevant, they can be added to the analysis
-You can’t just drop your reader into an argument. You have to guide them.
Nice, Mocha.
Thorough and clear.
5/4
Class Notes-
Ames illusion is an interesting optical illusion that plays with our minds being used to rectangles. Cutting the angle changed the perspective. It relates to our work because we have data with a million ways to interrupt it. We can cut and use it to explain an idea in a new way.
Visual analysis of one second video-
There are no accidents in this video. Every aspect is thought out and staged to convey the videos purpose. Good artists can manipulate us by using the correct words to direct our view to the correct perspective. Words like “just, finally” help our readers agree with us since they’re heavily weighted.
When doing the assignment we need to do it in a timeline or else we will lose our leader. Include link since there are so many. No screen caps(describe it so you can visualize)
After describing what we see we need to describe WHY we are seeing it. This can be done throughout or at the end. Also include analysis if it was effective or not
Avoid saying this video in. What video are we talking about? If we state something we need to know it for sure.
When we only have 30 seconds to tell an argument we must depend on prejudices.
If we have captions italics are off screen voices.
I like this:
When we only have 30 seconds to tell an argument we must depend on prejudices.
4/4
The Illusion Only Some People Can See
This may have been one of the coolest optical illusions I have ever seen.
Visual Rhetoric Unit
I feel as if the audio didn’t really add anything to the video itself. It clarifies some minute subtleties, and we were able to understand the message being conveyed.
Make sure we provide a link to the video we select for our analysis. Describe the images in sufficient enough detail so that your reader can visualize the scene.
Don’t forget to explore the rhetoric of the video. Describe the message of the video, and what it’s trying to convey.
We have to be specific in what we’re saying, if we’re not our reader can pose the question, well how do you know that?
A picture can undoubtedly speak 1000 words.
Videos convey such strong messages. I want to be able to convey a strong argument the same way these videos convey a strong message.
Yeah, me too, Gymrat.
4/4
Class Notes 10/20
The aimes illusion works because we see rectangles everywhere. Our brains recognize the bigger side as the near side therefore we subconsciously perceive shapes as rectangles. Carpenter environment describes the phenomenon that everything surrounding us is rectangles. The houses we live in and the rooms are rectangular. Because of this, we refuse to see that the window in the illusion is a trapezoid.
We can look at visual rhetoric videos like animation. The director of the video chose all of the details very deliberately in order to create the illusion he intended it to portray. Your job is to tell your audience what is there and the details of your argument.
You want to give your reader a privileged perspective.
The visual and sound of a rhetoric video should go hand in hand. You should be able to receive the same message from watching the video without sound and then with sound.
Not only should we explain the detail of what happened in the video, but we should also include the LOGOS-PATHOS-ETHOS value of the argument and why the director chose these elements.
– Words that appear on the screen should be used to analyze the rhetoric videos. These are significant to the purpose of the video. If subtitles appear in italics, this means someone is speaking off screen.
I like these in particular, Shxrkbait:
We can look at visual rhetoric videos like animation. The director of the video chose all of the details very deliberately in order to create the illusion he intended it to portray.
You want to give your reader a privileged perspective.
The visual and sound of a rhetoric video should go hand in hand. You should be able to receive the same message from watching the video without sound and then with sound.
5/4
– The reader may interpret the information in a different way. It all depends on their perspective.
– The director of the clip could have made many other choices, but didn’t. They chose exactly what they wanted the viewer to see. When writing, show the reader exactly what you want them to see and tell them exactly how they should be thinking about your topic.
– The tiny claims we make are heavily weighted.
– For the visual rhetoric assignment, it is most important to accurately describe what is going on in the scene so that the reader can visualize the entire video without having watched it previously. The rhetoric part of this assignment is equally as important as it tells why the director made the choices they made and what those decisions reveal about the overall message being conveyed.
– Your reader gets dropped into your writing right where you place them. They do not have the background information needed to fill in the blanks of what you leave out. You have to provide the details necessary for the reader to understand what is happening in the scene.
Really strong notes, Cinderella. You’ve captured several moments your classmates missed.
5/4
10/20 Class Notes
Ames’ illusion illustrates the idea that we are used to living in boxes, described as a carpentered environment. This is the idea that we trick ourselves into thinking that everything should be one size
The audio of the “Now” video added more context, but a lot of the story was told by the silenced video itself.
Visual Rhetoric/Rewrite is due next Wednesday night @ 11:59pm
Give every second of the 30 second video (V.R.) the attention it deserves to be able to take a deep dive
Avoid giving insignificant details (specific clothes) but include language such as “uniformed”
Describe video in details that paint a picture, so that Professor can picture the video before watching it
Details of animation or location are important
How much detail is enough? more. More than you did in your first draft. More relevant information, not just filler information.
Reader does not get to watch video you are analyzing
Impose meaning
Very nice.
I like this one:
Avoid giving insignificant details (specific clothes) but include language such as “uniformed”
4/4
* Rooms are full of rectangles. We live in a carpentered environment.
* Scientists compose different theories and they use the data that they have to come to a conclusion that makes sense
* In allusions, we see one side is bigger than the other and we jump to conclusions. In writing, we have to use words to see manipulate the audience to see what we’re saying.
* Short commercials can be seen as small arguments
* For the rhetoric assignment, we have to describe what we’re seeing and why we’re seeing it. We also have to describe the reason why the creator of that commercial made the commercial and make a decision based on that
* Most of the time in the rhetoric visuals, there is a lot to say about the first second of the video. Your reader doesn’t watch the video that you do, so you have to describe it to them to they’ll understand it.
* When something is in italics in a video, it means that someone is talking but thier off screen.
Good point, Mercy:
* Short commercials can be seen as small arguments
4/4
These optical illusions are quite similar to counterintuitive perspective due to the fact that they both challenge each other. Mainly, because the counterintuitive part defies your perceptions and are faced with abiguity and out of the million possibilities we still look at the images all wrong, even though they seem as they are intended. The Ames illusion can be defined in a definition argument in just two words, Carpentered Environment.
The Visual Rhetoric argument assignment is a step by step deconstruction of a 30 second video. Structuring your analysis as a timeline indicating what you see second by second. It is our second portfolio asssignment and we’ll produce two versions the same way we did with our definition argument. I bet right now when the professor is explaining the assignment and most of us are thinking in our heads “how in the world are we going write a 1000 word short argument about a 30 second video”. Theres actually a lot more to talk about then you think. Professor Hodges wrote a whole essay reviewing just the first second.
One example being they are in a diner. How do you know that? They don’t verbally tell you, but visually you can see the coffee mugs and they’re at a counter with ketchup bottles, napkin holder, and that familiar menu holder. Another description about the 1-second scene would be the coach and teammates. How do you know he’s a coach? Well, he’s wearing a whistle and the people sitting next to the boy are wearing the same shirts as him. The visual aspects of things tells you so much about a video even without the audio. Your reader doesn’t get to watch the video you’re analyzing. It’s our responsibility to indicate whether the technique, the rhetorical part, is effective or not.
Very thoughtful descriptions here, AZNTaco.
5/4
A single phrase can have a complete explanation of your categorical argument.
The window illusion effectively works because we live in carpentered environments. That phrase “carpentered environment” perfectly describes the entitled argument of why we view some things certain ways
It is our job to interpret the million possibilities the research data we consume to a certain idea or claim and bring it to light for our readers.
In order to get in the correct mindset for visual rhetoric, imagine the video is animated, and every single detail has been hand picked and hand drawn because the director intended it.
Any words get included in the visual rhetoric because it instantly become part of the argument
The audio didn’t actually make much of a difference. Everything we can deduce from the video can be done through the actions of the characters
Almost always you will need more and more details, but always make sure that the details have significance
Your readers do not have the access to the video when reading your visual analysis. You can’t make arguments based on what you know from the video, but strictly on what you see from the video.
Italics for subtitles indicates a voice outside of the screen
I especially like this one:
In order to get in the correct mindset for visual rhetoric, imagine the video is animated, and every single detail has been hand picked and hand drawn because the director intended it.
4/4
Class Notes:
-The explanation for why we see everything as rectangles and refuse to see the big side as the far side is the Carpentered Environment. As we look at things we see it as a rectangle, but it is actually a trapezoid unless it was looked at straight on.
-If you were making an anime video no one would bother to put the wrong costum of because it is drawn first. Therefore, every character and object will be exactly what is wanted there would be no mistakes.
-With the visual rhetoric argument “BE SPECIFIC”. You want to write it as if a reader read it and then watched it, but wasn’t surprised by anything because the writing explained it so well. After a very specific description the writer will go into logos-pathos-ethos to show why the author chose these images and made those scenes.
Very nice, SoulPond.
4/4
Notes October 20, 2022
Optical Illusion –
like counterintuitive optical illusions are interesting because they make us question something we so strongly have come to believe.
Video ( Visual Analysis) –
When analyzing a video, pretending it is animated and the author is doing and having everything the way it is with a purpose this helps us stay in the frame of mind to analyze many aspects of the video we would normally call obsolete or just look over.
In movies it is a lot more obvious of little things that are happening however in writing these little happenings won’t be so happy to your reader if you don’t tell them. The readers don’t have anything besides what you tell them, whereas in the movie we have facial expressions and we have assumptions that can be made. If you want your reader to know something then tell them or else they will probably never know.
When doing your assignment try to analyze as much as you can without audio first so that you can gather more information you might miss being distracted by the audio.
Some details can be left out, only include what seems to be relevant to the point, example if one person is wearing yellow you don’t have to mention that however if one person is wearing yellow and that outfit shows that they are a sports person in a rivalry with red colored uniforms than that could be relevant because it shows what team they are on.
Youtube is called ad council ( this is just for my own reference ) and saves the link to the video watched.
Make sure to be specific to describe how you know things instead of saying the subject has no cash. Say that the subjects outturned pockets and facial expressions indicate that they have no cash.
Author of videos depend on prejudices so point those out because like everything else its on purpose
Italics mean someone off screen is saying something, didn’t know this
Very nice, Princess.
This one especially:
like counterintuitive optical illusions are interesting because they make us question something we so strongly have come to believe.
4/4
Oct 20, 2022
Class Notes
Wake up
Most people cannot see the illusion after living in a carpentered environment.
The window isn’t rectangular because we are used to living in rectangles.
It depends on the perspective of what you keep assuming that both sides are the same and the near side which we see is large.
By using your writing, you can change the reader’s perspective.
Visual Rhetoric argument and Visual rewrite
Deadline – Thu Oct 28, 2022.
Visual analysis of one second video
By looking at the video and figuring it out, I think it’s kind of a commercial.
Every detail has relevance.
While writing, show the reader exactly the way you want them to see and how they should be thinking about the topic.
Describe the video in a way that before watching the video, they get the idea of how the video would be.
For the rhetoric assignment, we need to describe what we are seeing in the video and why ? Need to describe a specific reason why the director of the commercial made this ?
If the questions appear on the screen, they are a part of the visual presentation.
Your readers do not have any approach to the video when reading the visual analysis. You need to be specific.
Need to select a 30 second video and describe the video second by second so your readers can visualize it. Your message needs to be delivered.
You are required to form judgment of every second of the video and describe what you notice.
Need to provide a link to the video. So professor knows what are you describing.
Italics in the video indicates someone speaking off camera.
Good work.
4/4
The trick is it’s not a rectangle
Our brain wants us to think it is a rectangle, and consistently misjudge that the long side must be the short side
Our readers have expectations, they anticipate what you have to say next
You can provide details that keep them on their toes and make your paper like an illusion
You’re the writer. Make them think how you’re thinking
Visual Rhetoric Argument and Visual Rewrite due Wednesday Night
You will nit pick every second of the video of your choosing from Ad Council
Clothing, facial expressions, whose around them, what are they doing
Dont forget to add link to video you choose
Do not talk about audio in your assignment, everything can be told without audio
Indicate why the camera is held at certain angles, or the emotions it causes
Judge wether its effective or not
Follow the link to Ad councils Youtube, choose any 30 second video of your choosing
All have public safety theme, trying to share values and promote them in ways persuasive arguments
Italics means someone off camera is speaking
These are nice:
Our readers have expectations, they anticipate what you have to say next
You can provide details that keep them on their toes and make your paper like an illusion
You’re the writer. Make them think how you’re thinking
4/4
As a writer, you can make illusions. Your language changes the what the reader is supposed to expect.
You do not cheat the reader, just show one perspective. Present other but share that your perspective is the right one.
Visually, giving a perspective by the way it was filmed gives the illusion of homemade or nostalgia.
Whatever you are viewing plays on your biases. The first thing you think of when you view something is what gages your expectation.
The video cuts from the man to a kid with a hand on his head. You KNOW it’s the man’s hand because the camera zoomed on him in the last cut.
If there is something in your writing, it is meant to be there. If you wrote something, you had a purpose for writing it. The hope is that whomever is reading your writing is affected in the way you intended by writing it.
I used to think that english teachers would overanalyze books but there’s nothing to overanalyze. If it’s written, it’s meant to be analyzed, anything not meant to be analyzed is not in the book.
Italics in subtitles mean off-screen dialogue.
Assignment: describe a visual scene in writing. be specific ! 2 posts, Visual and Visual Rewrite (use categories) 30 second video.
Love the insights.
5/4
Optical Illusion: our brains draw conclusions. When you right, you have the same advantage as the illusion makers have. The readers have expectations, and anticipate what we are going to say next. We are obligated to keep them working to draw the conclusions we want them to.
We are constantly surrounded by rectangles, and when we see trapezoids they are usually just a rectangle at an angle. This is called the Carpentered Environment.
Theres a skull in a painting that you can only see from a certain angle. We are arguing a point that you need to see if from an angle in order to understand. We need to show this angle to our readers, so they can see our point.
Visual Video: the audience gets a lot of clues unconsciously. We want a lot of detail, but only the detail that adds to the storytelling. You don’t nee to give details on what isn’t important. You want to be thorough, but not exhaustive. We want to give enough detail to allow the audience to be able to picture it themselves.
Subtitles addd the the story visually. It indicates a voice offscreen.
The story is told in a way that doesn’t need audio at all. We can get enough context only through visuals.
You just seem to get it, Oni.
5/4
Class Notes:
– When you write, you have the same power an illusion has.
– All they have to go off is your language.
– You need to be able to describe what you see and how it feels to the reader.
– The amount of details is important. ( only what matters)
– Explain what you mean with what you say.
– You are allowed to claim you were manipulated, judge the quality.
– Make assumptions, form judgments .
– Italic means someone off camera is speaking.
Very effective summaries, Pink.
4/4
10/20
Illusion example- When you write your readers will have expectations, you have to keep them working to draw the conclusions you want them to. We can’t see things unless they are shown from a specific angle. Provide the reader with one perspective on the argument.
Visual Rhetoric assignment – due Oct 28
Inferences can be made by the visuals the filmmakers decided to include, every outfit, action, and camera movement as meaning that adds to the overall message. The video plays on our bias, we use tiny details to make assumptions. Don’t go into too much detail when it comes to visuals that don’t have an impact on the overall message. Don’t say “the passenger is broke” explain how you know through the visuals. You should not just explain the visuals, but also explain how it got to the conclusion that the video get you to.
Very nice.
4/4
10/20
Illusions
– Lead your viewers to believe your perspective
– Acknowledge that other POVs are possible, but you refute all possible alternative situations
Visual Rhetoric
– Which video would feel more “real,” the poorly produced video, or a well produced, modern video. Probably the poorly produced video as it feels more relatable and candid
– Focus shifts to motion in videos
– Remember to assume nothing was accidental in visual rhetoric videos. Everything was most likely choreographed on purpose
– Words that appear on the screen, then they are a part of the visual representation
– Describe the video second by second, but only that relevant to the message of it, you don’t need to thoroughly describe everyone’s outfit, unless that matters
– Explain why for every aspect of the video that you make an observation on
– Never indicate what sounds are heard, music played, or words spoken
– Explain what you thought the author’s intentions were and what you thought the outcome of the video was
– When videos switch back and forth between two people gazing at opposite angles, they are looking at each other
– Subtitles can be used
– Italics in subtitles means someone off camera is speaking
Very nice, Duck. Thorough and accurate.
5/4
Using the spinning rectangle illusion professor connects it with our ability to “play” with the reader and provide them the details to see the world in the way you want them to see it. Like the illusion your have the power of the illusionist and the reader has the position of the audience
The goal is not to trick your reader but to show them different perspectives while pushing your stance upon them in your wrighting.
New 1000 word essay due thursday october 28
Theme plays a big part of how a story feels and what it is among to achieve. This plays a vital role in the storytelling as seen in the dinner video shown in class.
Describing details is what tells the story and gets the pony across to your reader, go in depth and don’t hold back.
Be cleaver, your don’t have to come right out and tell your reader what you want them to know but show them, okay I’m emotions and show them your way of thinking.
Good work.
4/4
-Illusions cause your brain to make conclusions on what you see
-A carpentered environment loves right angles
-Everything is cut and manufactured in right angles
-Our brains have to decide which of the infinite opportunities is being shown
-Illusions make the reader or viewer only see a certain and/or different perspective
-Visual Rhetoric Argument and Visual Rewrite due Thursday Oct 28
-The ad gives a more documentary feeling during the first few seconds of the video
-All of the activity occurs in the foreground of the ad with the 2 baseball kids and the coach
-The producers of the advertisement chose the best take that looked natural
-Describe what you see within your writing so that the reader is on the same page as you
-The questions appearing on screen then it is apart of the visual representation
-The student in the Thailand advertisement is supposed to represent the missing father who didn’t have life insurance
Brief but pertinent summaries, GF.
4/4
when writing your reader have an antaption.youhave ti keep using your adivice to keep them to believe it
How you would describe to readers what you are seeing.
give detail to the message that is getting passed
A good argument takes the people reading one bye and of reasonable claims
Writers do not have the specific power and ability to make a strong argument
I don’t understand much of this Redbird
2/4
College Composition 2
Professor Hodges
Class notes
The illusion of the door spinning is really freaky, but I can see that the door is always spinning at 360 degrees yet it looks like it only does a 180 degree turn. This is because of the way the door with windows was made.
The other advertisement we have seen is not what it seems as we analyzed it.
I thought the advertisement was just going to be about a coach making sure everyone on his team can eat.
Instead the advertisement was about males stopping the abuse of women for the future. Also to set an example to the kids that abusing a woman is very wrong and someone should stand up for the abused and stop the abuser.
Structure your analysis in a timeline detailing what occurs second by second, let the changes be your guide.(without showing screencaps)
Describe the images in sufficient detail that readers can visualize the scene.
Watch the whole thing without sound if you can, or use the soundtrack after explaining it without sound.
Provide a link to the video you use.
What is the Logos, Pathos, and Ethos in your video, this is the more important half of your assignment.
This assignment is due on Wednesday 11:59 (10/28/22)
For your assignment you can look up these keywords on youtube: Family & Community Ad Council.(Try and use a 30 second clip)
You can not just drop someone straight into your video as in, you must describe to the reader every little detail and how you know things.
You must engage the message that is intended to be delivered.
With 30 seconds to tell a story you use prejudices and our biases will help us get to the intended message.
When we viewed the advertisement with the young asian man we analyzed that the man is not very wealthy, he has a backpack on so maybe he is heading to work or college.
The ad then cuts to an older asian female begging for money.
From there it cuts to a young asian girl saying mom, as we know now the young girl is talking to the mother who is begging for money.
When we ended up watching the full advertisement it turns out the young asian man with the backpack was actually giving the begging mom money for the education of her daughter. As the advertisement continues you notice the man is helping several other people including a dog.
It was really heartwarming to see that the young asian girl shows up from school and sees the man who has been funding her schooling. Interestingly enough we come to find that the advertisement was made for life insurance.
Reasonable and thorough, Juice.
4/4
class started with looking at an illusion on why “Only Some People Can See”
The person used a window as an example of an illusion
It was a three-part illusion
Next was going over the Rhetoric unit
A sample Analysis is shown in “That Life Insurance”
The video showed a situation of a boy abusing a girl in front of people
a question that kept being asked during the video was “When should you get involved?”
Toward the end of the video, there is a statement that says “Teach boys that violence against women is wrong
This video is supposed to sell life insurance
Personally, i think this is a horrible way to advertise life insurance
We went over Visual rhetoric details
“How much detail is enough?”
Add more detail
Concentrate on the Rhetoric
Provide enough detail
The interpretation
Not much content here, peanut.
3/4
# 10/20/22
**Visual Analysis of a Complete Argument**
imagine **you are describing the images to a reader who can’t see what you’re describing.** This aids In the analysis of a visual argument. In the case of the video being the argument saying the argument “since he has no money” we are unaware how you’ve come to this conclusion in such a way you’ve shown no proof of your knowledge. Yet saying the term “he turns out his empty pockets to indicate he has no money.” it becomes much more effective and and directly to the point.
Well described, Gir.
3/4
Illusions:
All of us are seeing the trapezoid turning back and forward but the truth is it turning around. To prove it is when we put the rubik cube on it, the rubik cube is turning around.
Know that it is helpful POV to know whats going on in our life, as like in our post, to know, to understand others point of view to improve our work.
WE are living in a Carpentered environment. Almost everything we touch or see every single day is rectangle shaped, such as the computer screen, phone, windows, TVs, tables,…
The rutle are the author presenting the argument for us clearly, light it up from the way the author wants.
New Assignment due on next Thursday which is to write 1000 words for visual Rhetorical.
The question appeared on screen while we were watching the video. It was really helpful for Visual Rhetorical and it is an essential part of it.
You don’t need to give reader things thats is not important
Put enough details, don’t override it.
Thanks for the late Reply, Bitagaming. I’ve changed your grade.
3/4
Wherever a picture is displayed, it must be painted to scale so that it appears “normal” to others who view it. We imagine that a room has right angles that aren’t there and that something that isn’t a rectangle is a rectangle.
The visual rhetoric unit is made to show that you can critically read verbal arguments as well as be able to take in information visually.
– observing a video and describing it so that your reader can picture the film without actually viewing it
You watch the video; not the reader. With as much information to help the reader visualize
Assignment in rhetoric and visuals
Make sure to provide a video link.
Give enough information in the description so that readers can picture the scene.
Don’t call attention to the sounds being heard
Keep in mind that the assignment’s second component, rhetoric, is also important.
Use a video that is at least 30 seconds long.
Visual Evaluation of the Entire Argument
You must be as detailed as you can because your reader won’t be able to watch the movie.
You can tell the person doesn’t have any cash by their open pockets and empty wallet.
You must evaluate how well the intended messages are conveyed.
Given that he is sporting a backpack, the man might be a student.
He is undoubtedly outside in a city setting .
Good work, spatel.
4/4
10/20/22 In-Class Notes
The window illusion works because our brains are so used to seeing trapezoids in the distance and seeing them as the rectangles they really are, that when presented with the opposite we struggle to change our perspective. There’s actually a word for the way that rooms are made up of almost entirely rectangles: a carpentered environment.
Ames rooms similarly work off of a forced perspective, combining diagonals with an uneven ceiling and carefully selected viewpoint to make an oddly shaped room look like a normal rectangular one.
There’s a lot that goes into visual rhetoric. For instance, something as simple as a video having a specific greenish tint could be a deliberate choice for any number of reason like giving off authenticity, evoking specific emotions, or far subtler things. In properly funded and produced advertisements, there are almost no coincidences, and there are even less mistakes. In fact, oftentimes a lot of deliberate effort goes into giving the audience the impression that something wasn’t deliberate.
Advertisements are also a great lesson on being efficient. It’s the job of directors to milk the value of all the contents of the background and foreground and make every single frame count. There is extremely limited time to establish the setting, convey details to the audience, execute a plot and get the response you desire from the audience. This approach applies just as much to writing.
What is not shown is just as important as what is. In the advertisement trying to raise awareness of domestic violence, the fact that the younger boys are wearing what looks like a jersey is important because it’s key to the setting by telling us who they are and what they’re doing. The color of their jerseys is irrelevant, however, and so the tint on the video also serves the purpose of filtering out superfluous details that could distract from the main point.
Part of visual rhetoric is stopping yourself from overlooking things. This can take the form of very subtle things which are hard to catch, but it’s also easy to unconsciously disregard something that’s so obvious our brain doesn’t categorize it as something worth noting. We might describe an animated scene without ever actually mentioning that it’s animated, because after all one could tell that from the moment they looked at the scene, but that doesn’t make it any less important to mention.
I forgot to post these at the time again since I write them in a doc, and I apologize
Your Notes (today as often) are very intelligent and observant, Caravan, but this one struck me as particularly brilliant:
5/4
Because we expect to see right angles, the window illusion, and the diagonal room illusion are able to work. This makes the window’s direction switch and people appear to get bigger than smaller when walking through the room.
In the Ad Council video, every detail is intentional. The costumes, setting, actors, camera movements, filters, and quality are all picked on purposely. Every time a character moves, there’s a reason. Every claim we make is heavily weighted. It is our job to tell our readers exactly what’s going on.
Our Visual Rhetoric assignment will require us to watch a 30-second Ad Council video and describe it in detail as if the reader can not see what is going on. We have to detail every significant detail to create a mental image in our audiences’ heads. We can not indicate what sounds are heard. We have to explain why the author chose to make ETHOS-PATHOS-LOGOS arguments out of little details within the video.
I don’t remember commenting on this last class and I’m not sure why.
Nice work, AT.
4/4